Today Ninasam is to Karnataka what the National School of Drama is to the nation…a center for creative learning excelling in the performing arts. Stalwarts of Kannada theatre and films have come from Ninasam, putting Hegoddu firmly on the cultural map.
But today Hegoddu is also known for Charaka, a cooperative society of handloom weavers. In the year 1994, a trust named “Kavi-Kavya” (Poet-Poetry) was formed. It was a literary and cultural organization active in the village. A group of educated people ran it and it was they who started Charaka.