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The Artistory of Handlooms

The artistory of Handlooms As our car sped through the winding roads of Coorg district towards Sagar in Karnataka we were tempted to slow down, to take in the lush green fields ..their green so vibrant that it automatically brought a beatific smile to our faces…we wondered …what is the compulsion that forces us to […]

The Artistory of Applique & Cutwork

The artistory of Applique & Cutwork work As our car sped across the dessert roads of Barmer district in Rajasthan we were getting a feeling that we were moving further and further away from civilization, to an area so remote that most people within the country may have never heard of it. A tiny dessert […]

The Artistory of Wooden Toys

The artistory of Wooden Toys The art of working on a piece of soft wood and shaping it into a magical toy is special to Channapatna in the state of Karnataka. As you drive through Channapatna, you notice the colourful stores lining the highway and soon you realise why the town is called the Toy […]

The Artistory of Leather Craft

The artistory of Leather Craft The ancient craft of using animal hide for a variety of products like animal saddles, belts, water storage, shoes etc…is evolved partly out of a need to find a material which was sturdy, weather resistant as well as comfortable.  In addition to this it helped in recycling the skin of […]

Artistories – The beauty of the imperfect

Artistories – The beauty of the imperfect ART ETC is a destination for handmade products crafted out of eco-friendly natural resources. Art Etc believes that behind every handmade product there is an exquisite craft and behind every craft is a unique story…the story of struggle, triumph and survival. India is a vast country with an […]

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